Ladies and Gentlemen, Boys and Girls, Children of all ages...Super Bowl weekend is upon us all! It's no secret that I love football, music, and quality entertainment and the Super Bowl has plenty of that. It's one of the few times of the year that you will see actors, musicians, and other celebs come together to show their support for the most watched sporting event of the year. The Super Bowl is a mash up of our favorite athletes, music, movies, and TV shows all thrown into 5 hours of quality television programming. It's the ONLY time of the year that you will actually go to the bathroom during programming instead of the commercial break.
Over the past 15 years or so, the commercials have become as much a part of Super Sunday as the opening kickoff. Companies plan all year how they will market their product on Super Sunday. Sometimes a simple 30 second spot during the Super Bowl can turn into millions of dollars for future investments. On Monday morning, there will be as much buzz about the best commercial as there will be about the game winning touchdown. As for me, I can't wait to see what kind of movie teasers we will have Sunday night. Looking back through the years, I can remember blockbuster Summer movies being seen first during a Super Bowl spot. I'm hoping we get a little more taste of "Iron Man 2" this year!
Another great thing about Super Sunday is the music. Over the past five years, the networks have gone back to their roots by selecting some of the best artists of all-time. I'd much rather see Springsteen rocking out during a football game than Britney Spears. In recent years, Paul McCartney, The Rolling Stones, Tom Petty & The Heartbreakers, and Bruce Springsteen & The E Street Band have helped give us a mini rock concert on the biggest Sunday of the year. Be sure to tune in Sunday night when The Who rock the stage at halftime in Miami.
You don't have to care about football to enjoy Super Bowl Sunday. I have many friends that aren't football fans, but they have just as much fun as anyone else. It's about a nation coming together for a few hours to forget their worries and enjoy something that makes us all an American. I hope you all are able to get together with family, friends, relatives, co-workers, whoever, and enjoy Super Bowl XLIV. As far as I'm concerned, the Super Bowl is the unofficial national holiday!
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